Tutorials

Search Atlas | The #1 SEO Software Platform for Agencies


Icon OTTO SEO

OTTO will detect any technical issues that may be impacting your website’s organic visibility. It can also automatically deploy fixes for you. Select which fixes you want OTTO to handle, or tackle issues on your own. Easily roll back website changes if needed, and track which changes have been made directly in your OTTO dashboard. Get the expertise of technical SEO mastery without having to build solutions in-house.

Screenshot of an analytics dashboard from SearchAtlas showing various SEO metrics, a red pie chart, and list of upcoming features under issue categories including Dynamic Indexing and Glossary.

Icon Keyword Magic Tool

Make keyword research simple again! Our 4.2 billion keyword database is easy to use and navigate. Get essential keyword metrics to identify the perfect keyword opportunities for your SEO campaigns.

  • Easily create keyword lists and export to spreadsheets
  • See suggested keywords, related terms, parent topics, and common questions for every keyword search
  • Access complete SERP position history as far back as 5 years
  • Understand the competitive nature of keywords with more insight and clarity
  • Perform keyword gap analysis against competitors to identity new ranking opportunities

keyword magic tool

Icon Site Auditor

The most comprehensive site monitoring and auditing tool. Crawl up to 1 million web pages and identify technical SEO issues that may be preventing your website from ranking. With “How to Fix” guidance for both domain-level and page-level issues, you’ll have a clear roadmap for how to improve the SEO health of your website.

  • Detailed site audit reporting dashboard with 24/7 website monitoring
  • “How to Fix,” guidelines for every SEO issue and full access to the Search Atlas Academy
  • Track your SEO health over time and monitor the progress of your SEO fixes 
  • Set up automated email alerts and get notified every time Search Atlas identifies an issue on your website

Site Auditor

Icon GSC Insights

Unlike other rank tracking platforms, we don’t believe in charging more to track more keywords. With GSC Insights, you’ll see 100% of the keywords your website ranks for with daily position updates. Know immediately when you lose organic visibility and gain access to new and stunning data visualizations unlike anything you’ve seen in other analytics tracking tools.

  • Daily position updates and 100% accurate data with Google Search Console API integration
  • Identify the most important keywords to your campaigns in the Rank Tracking feature
  • Monitor the performance of similar pages or topic clusters with “Page Groupings” tracking
  • Generate 10+ different SEO and content performance reports in 1-click

GSC Insights

Icon SEO Content Assistant

The best SEO content editor your team needs to create rank-worthy content faster. Great for small or large content marketing teams, perform the content process from start to finish. Research, write, edit, and optimize your landing pages and articles in the same place. Then, publish content to your WordPress or Wix website directly from the dashboard with just 1-click.

  • Content score to tell your writers when your content has reached peak ranking potential!
  • Focus terms, common questions, target keywords, and internal links recommendations
  • AI Integrations to help your creators avoid writer’s block forever
  • Competitor research features to help you identify the on-page elements your content needs to rank higher

seo content assistant

Icon AI Content Writer

Harness the power of GPT-3 with the most useful and easy-to-use AI Content Writer tool built directly into the Search Atlas platform. Generate content briefs or first drafts in seconds. Or, get the copy you need, in the tone of voice you need, for ads, listicles, blog posts, tweets, social posts, and more. 

  • Content briefs and first drafts in seconds, or prompt the AI to “Write for Me” whenever writer’s block strikes
  • Create stunning images and visuals to pair with your content with the Search Atlas AI Image generator
  • Get the exact copy you need for any marketing materials, including Amazon descriptions, Facebook headlines, LinkedIn posts, and more

AI-content

Icon Backlink Analyzer

No need to switch platforms to perform backlink analysis. With our backlink analyzer, you’ll have all of the backlink data you need to benchmark your backlink profile against competitors, understand your site authority, and gain strategic insights for your link building campaigns.

  • See every backlink pointing to your website and your competitors’ sites
  • Identify toxic backlinks, spammy referring domains, and other important factors impacting your backlink profile health
  • Use the backlink comparison tool to measure your backlink profile strength against similar websites 
  • Review suggested outreach targets for your link building campaigns and identify new digital PR opportunities

Backlink Analyzer

Icon Content Planner

Create content marketing and editorial calendars in a fraction of the time with the Search Atlas Content Planner. From a single keyword input, you’ll access 300+ keyword clusters that present realistic ranking opportunities for your website. Leverage the built-in AI generator to immediately develop blog ideas and send them to the SEO Content Assistant for your content writing team.

  • Simplify content strategy with hundreds of keyword and topic ideas relevant to your products and services
  • Eliminate keyword research and clustering – our tool does the work for you!
  • Never have an empty content calendar and always keep your content writers busy with new content ideas
  • Plan out 6-months worth of content strategy in 1-day

Content Planner

Icon Competitor Analysis

Get the strategic insights you need to reverse-engineer your competitors’ SEO and PPC strategy. With multiple tools to spy on keywords, backlinks, linking domains, PPC ads, and ad copy, you’ll know everything you need to outperform your competitors in organic search and Google Ads.

  • Backlink comparison, keyword gap analysis, and PPC comparison tools
  • Get suggested outreach targets based on competitors’ backlinks
  • Benchmark your site authority, search visibility, and PPC performance with multiple competitors and generate helpful reports for your teams

Competitor Analysis

Icon Site Events

In addition to the tools and insights you need for successful SEO, you can track your SEO campaigns and optimizations directly in the Search Atlas dashboard. With the Site Events feature, your team can prove the value of your SEO campaigns to key stakeholders by tracking how your SEO work impacts your organic performance.

  • Chart your SEO and Conversion KPIs alongside major website changes like page speed improvements, on-page optimizations, or link-building campaigns
  • Know whether your optimizations have an impact on your content performance, search visibility, and conversions
  • Include necessary details like dates, event types, or whether optimizations were page-level or site-wide

site events

Icon HARO Pitch Helper

Your public relations and digital PR teams will love our HARO pitch helper tool. Leverage the power of AI and automation to send out more HARO pitches and earn valuable backlinks and press coverage for your website. 

  • Write high-quality HARO pitches in a fraction of the time
  • Identify, create, and submit HARO pitches directly from the dashboard
  • Respond to more HARO pitches and track the progress of your outreach efforts

SEO Campaigns

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